Another One for the Trophy Case: CRN Emerging Vendors


It’s a no-brainer — selling and delivering via the channel is a fundamental part of any successful technology company’s strategy. However, many startups are slow to leverage partnerships as they build out their sales strategy. 

We set ourselves apart from the competition early in our infancy by strategically partnering with several leading accounting, audit, and risk management firms, including Armanino, AST LLC, BrainSell, MCS Group, RSM, and Wipro Limited. Adding to that, we were the first cognitive automation application provider certified by both Oracle NetSuite and Sage Intacct

Now, with more than 100 innovative companies leveraging Auditoria SmartFlow Skills, it is safe to say that our strategy has paid off. Further, we’ve received industry recognition that we are the de facto choice for IT channel partners looking to transform their clients’ finance back-office.

Keep reading to learn more about our recent award from CRN and how this is fueling our partner-first strategy in the market. 

2021 CRN Emerging Vendors List

We are proud to share that esteemed technology publication CRN named us to its exclusive list of emerging technology vendors. This annual list honors new and up-and-coming technology vendors that have proven their commitment to innovation and growth within the more significant IT channel. 

“The CRN 2021 Emerging Vendors list honors forward-thinking technology suppliers that are redefining IT channel success by focusing on innovative products that help customers overcome the complex and ever-changing IT demands,” said Blaine Raddon, CEO of The Channel Company.

Our approach to helping modern finance teams accelerate finance transformation by dramatically improving cash performance is unique in the market, and we’re thrilled that CRN has taken notice. We provide intelligent, cognitive, automated applications to corporate finance teams. It has continued to strike a chord as CFOs look for ways to drive greater efficiencies and resiliency in their organizations and find new ways to get work done. 

However, we didn’t do it alone.

“This tremendous recognition would not be possible without our partner ecosystem, investors, and internal teams that are leading the charge to transform the finance back-office into an autonomous enterprise,” said Rohit Gupta, CEO and co-founder, Auditoria.

Another-One-for-the-Trophy-Case---CRN-Emerging-Vendors-2aA major thank you to our partner ecosystem that has been instrumental in our success. 

As shown in our 2021 Automation in the Back Office report, the tipping point is here. Our partners have stepped up to embrace the future of AI and automation as the forefront of innovation in the back office. 

“Artificial intelligence is now critical for CFOs and corporate finance teams to automate and streamline back-office processes. Our global alliance with Auditoria and its innovative AI-driven automation solutions help clients leverage these powerful solutions, allowing them to focus on the value-added tasks that help to move the needle for their businesses,” said Ryan Prindiville, Partner, Consulting, Armanino LLP.


“Auditoria’s use of AI and machine learning technology to streamline back-office functions makes them the best partner to tackle the big task of enabling growth in the finance department,” said Jim Ward, Founder and CEO, BrainSell.


“As the preferred choice for middle-market companies, Auditoria’s purpose-built, AI-powered automation is the cutting-edge solution we need to help our clients transform back-office functions,” said Chris Wetmore, principal and intelligent automation lead with RSM US LLP.

Continued Industry Recognition 

The CRN Emerging Vendors marks the sixth time in less than a year that we have been recognized for our powerful AI-driven automation solutions for corporate finance teams. 

In 2020, we were named to the Constellation ShortList™ for AI-Driven Cognitive Applications as a pioneer delivering critical transformation initiatives for early adopter and fast follower organizations. Our SmartFlow Skills was also recognized as a Top FinTech Solution by the Tech Ascension Awards. We were named one of the “Top Innovative Artificial Intelligence Startups Of 2020” by Startup Pill. 

This year, global business research consultancy HFS Research recognized Auditoria as one of only six Hot Vendors for Q1 2021 due to our intelligent delivery of data and insights, accelerating enhanced and automated decision-making across the corporate finance back office. This award was coupled with us winning the prestigious TiE50 Awards in May, thanks to the power of our SmartFlow Skills. 

And we’ve only reached the halfway mark of the year! We’re looking forward to what’s to come for Auditoria as we transform the finance back-office. 

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